Publications Workshop 2013

A site for the Gloria Shields All-American Publications Workshop 2013 | Dallas, Texas

Adobe manager explains new Creative Cloud

Adobe Education Account Manager, Tom Dent, speaks with students and advisors on July 9, 2013. Dent teaches about the revolution of the Creative Cloud.

Adobe Education Account Manager, Tom Dent, speaks with students and advisors on July 9, 2013. Dent teaches on the revolution of the Creative Cloud.
Photo by McKenna Waddil

Advisors and students gathered in the Yellow Rose room on Tuesday to hear Adobe Education Account Manager Tom Dent explain what he calls the newest innovation in online media. It is the Creative Cloud, effectively an online subscription to some 15 Adobe applications that will keep the users up-to-date with the latest version of the software. No longer will there be versions of the Adobe software and no longer will there be perpetual licenses, something that Dent said led to rampant piracy and inefficient distribution.

Most importantly, he stressed, “There will be no CS7.” However, he said, “You can still by CS6 if you want to.”

“This is the biggest change that I’ve witnessed in my 16 years with the company,” Dent said. “[The Creative Cloud] is truly a revolution in online media and publishing.”

Dent gave a one-year personal subscription to the Creative Cloud to Becky Tate, adviser at Shawnee Mission North (Overland Park, Kan.) after her name was randomly drawn from among the 25 advisers at the talk.

Before Dent came to speak, there were many misconceptions about the Creative Cloud and what it would mean for the Adobe applications that the advisors and students already possessed. Dent helped to clear these up.

  1. There will no longer be any more numbered Creative Suite Applications. Instead, the Cloud will update automatically with the latest and greatest updates to all of the applications.
  2. CS6 will still be sold with a perpetual license and will work until the operating system or hardware won’t support it.
  3. The applications will not be stored in the air; they will still be installed on computers, working locally.
  4. The cloud will cut down on the piracy of Adobe software.

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